So this reflux stuff really makes us keep him in an upright position most of the time (supposed to be for 1/2 hour after eating--considering he eats ALL day long...). I layed him down on the play gym, as always (gotta keep trying right) and he actually started to swat at the toys and didn't cry for about 7 minutes. WOW! I was so happy for him.
As a side note: he typically only interacts (eye contact) when on his back or in a reclined position. I think the weight of his cheeks inhibit him from smiling, so why bother to engage in conversation. Hahahaha!